The cardboard display (paper display stand), as a marketing tool, has evolved with the development of POP advertising. It offers several advantages, including eco-friendliness, easy transportation, and rapid assembly. When placed in retail spaces, it serves the purpose of showcasing products, conveying information, and boosting sales.

The early use of cardboard displays (paper display stands) was prevalent in Europe and the United States. Exquisitely printed cardboard displays (paper display stands) are widely adopted abroad, spanning various industries such as food, personal care, electronics, appliances, and clothing. Many packaging companies in Europe and America believe that creating cardboard displays (paper display stands) can enhance their technological capabilities and sales potential. In these regions, cardboard displays (paper display stands) are considered high-value-added products, with numerous users and manufacturers.

However, in China, the use of cardboard displays (paper display stands) is still in its nascent stage, with the earliest adoption occurring around the year 2000, primarily in the packaging-rich Guangdong region. In recent years, its development has accelerated, with a focus on Beijing, Shanghai, and Guangdong, and its applications have expanded.

Nowadays, some brand clients have incorporated cardboard displays (paper display stands) as a regular promotional tool in their systems. Whether for new product launches or holiday promotions, they have achieved significant results in enhancing brand image in stores, creating a festive atmosphere, and increasing sales.

Key Features:

Compared to traditional displays and shelves, paper displays, paper shelves, and paper display stands offer the following features and functions:

1. Colorful Printing: Paper displays can be printed with vibrant colors, making them excellent advertising mediums.
2. Eco-Friendly: They are predominantly made from printed paper and high-strength cardboard, capable of supporting promotional products while meeting strict environmental requirements.
3. Versatility: Suitable for various large-scale promotional activities, stores, shopping malls, exhibitions, etc., with the freedom to design innovative patterns, colors, and shapes, resulting in excellent promotional effects.
4. Lightweight and Foldable: These displays are lightweight, foldable, and can be stacked flat, saving on transportation and logistics costs while allowing for reuse.
5. Cost-Effective: After use, they can be easily discarded or recycled, making them an economical and practical choice.
6. Versatile Material Compatibility: Different paper materials can be selected to match the requirements of the products, and they can be combined with other materials such as metal, wood, and plastic to create hybrid structures.
7. Direct Shipping: Suppliers can directly transport them from the production site to the final point of sale, saving costs associated with repeated packaging and distribution.

Paper displays, paper shelves, and paper display stands have a high economic value and serve to attract customers and promote products in various commercial settings. They also enhance product image and brand recognition for businesses. These displays primarily serve the following functions:

1. Product Introduction: They are often used to introduce new products. By coordinating with other mass media advertising, they can attract consumers’ attention and stimulate their desire to purchase.
2. Attracting Foot Traffic: In retail, attracting foot traffic is crucial. Paper displays, as silent salespeople, play a role in luring customers into stores.
3. Engaging Shoppers: By using creative designs, vivid colors, unique concepts, and catchy advertising language, paper displays can capture shoppers’ attention, entice them to stop, and generate interest in the advertised products.
4. Encouraging Final Purchase: The core function of paper displays is to inspire shoppers to make a final purchase decision. By addressing customers’ concerns and excitements, they play a critical role in the purchase process.
5. Replacing Sales Staff: Paper displays are often referred to as “silent salespeople” and the “most loyal sales representatives.” In a self-service shopping environment like a supermarket, they continuously provide product information to consumers, influencing their purchasing decisions.
6. Creating Sales Atmosphere: With their vibrant colors, beautiful designs, distinctive shapes, humorous actions, and precise and lively advertising language, paper displays can create a strong sales atmosphere, attract consumers’ attention, and prompt them to make purchases.
7. Enhancing Corporate Image: Paper displays contribute to building and enhancing a company’s image in the sales environment, helping maintain a positive relationship with consumers. They are an integral part of corporate visual identity, allowing retail businesses to use logos, standard fonts, colors, corporate imagery, slogans, and more in various forms of paper displays, thus shaping a distinctive corporate image.
8. Holiday Promotions: Paper displays are a crucial tool for holiday promotions. They can help create a joyful atmosphere during traditional and modern holidays, contributing to increased sales during peak selling seasons.
9. Elevating Product Image and Value: Paper displays are mainly used to promote customers’ products, advertise new products, enhance the image and market value of customers’ products, and ultimately bring greater profits and benefits to customers.

Production Process:

1. Design: Designing a paper display (paper display stand) requires expertise in 3D structural work. Designers need to consider the weight and dimensions of the merchandise to calculate the display’s load-bearing capacity and spatial area.
2. Prototyping: Paper displays (paper display stands) typically use unprinted corrugated paper materials. The design structure data is input into a computer cutting machine, which cuts the unprinted corrugated paper into standard flat paper displays (paper display stands). Designers then use adhesive and other techniques to create prototypes that match the design structure.
3. Printing: Based on the flat design of the paper display (paper display stand), it is printed using printing machines.
4. Post-Processing: This includes processes such as laminating printed paper, mounting (printing paper + corrugated paper), varnishing, and embossing.
5. Packaging: Semi-finished paper displays (paper display stands) are assembled, reinforced, and then assembled with the products to create finished displays.

1. Custom cardboard displays find extensive use across various industries, but they are particularly prevalent in supermarkets, effortlessly capturing customers’ attention as they enter the store.
2. Curious about how a promotional cardboard display stand functions in a supermarket? Placing products on a customized corrugated display stand can uplift customers’ spirits and boost sales turnover.
3. Cardboard point-of-purchase displays can be tailored to various shapes and styles, ensuring they seamlessly complement the aesthetics of the sales center.

Purchasing cardboard displays directly from a manufacturer in china is a great way of getting good value for money, of course, freight is also important for saving costs, generally, cardboard free standing displays are supplied flat for assembly at the factory, and this is generally has a lower associated cost, but is not always the most economical option when you consider you may choose the assembled pack, talk to us and we will discuss with you for get a quote.

FAQ:
1. What if I don’t have an idea or the size of the display?
We will offer you a complete and most cost-effective solution. But first, we need you to tell us the information of your product below :
a. Size of your product
b. Weight of your product
c. Printing artwork of the display.

2. About sample
We will make a sample to confirm the size and printing artwork before production. Usually, it takes 1 to 2 days to
finish. The sample fee only takes USD30/pc, If your order qty over 300 pcs, we also could refund the sample fee so means “Free”

3. About Production Facility
We have a full set of cardboard display-making facilities such as digital proofing and rapid computer prototyping,
a complete CTP plate-making machine, 4C, and 5C printing machine, film laminating,full-automatic paper
laminating, die-cutting machine, and Special customized automatic gluing machine. Max size 1210*1640mm,

4. What if I don’t know how to assemble a cardboard display?
We offer our customer assemble instructions for each package and video if It’s necessary.

5. Our Advantages
a: We are the source manufacturer, we have been making cardboard displays since 2009
b: Perfect equipment from Germany and advanced technology.
c: We’re timely, trustworthy, and accountable. The delivery date takes 7-10 days after the order is confirmed. Cooperated with Famous brands and Chain stores.